PIK Tourism Board officially participated in the Seoul International Travel Fair (SITF) 2025, which took place on June 5-8, 2025. This exhibition is one of the leading international tourism events that gathers various excellent destinations from around the world, and becomes a strategic stage for promoting the global tourism sector. 

On this occasion, PIK Tourism Board joined the Jakarta Pavilion managed by the DKI Jakarta Provincial Tourism and Creative Economy Office (Disparekraf), along with a number of other leading destinations from the capital city. This participation is a concrete step in strengthening the existence of the Pantai Indah Kapuk (PIK) area as a new tourist magnet from Indonesia. 
"We hope that our participation in SITF 2025 will be a strategic step in introducing Pantai Indah Kapuk to global tourists. PIK has great potential as an icon of modern tourism in Indonesia, especially in Jakarta," said Fenny Maria, Head of Tourism Development Center of Agung Sedayu Group. 
The PIK Tourism Board confirms their commitment to developing the PIK area as a world-class tourist destination that is competitive and relevant to global trends. Through innovative and sustainable approaches, the area continues to attract tourists, not only from within the country, but also from abroad. 

Andhika Permata, Head of DKI Jakarta Parekraf, expressed his appreciation for the active involvement of Jakarta tourism industry in SITF 2025. "SITF is an important event to introduce the new face of Jakarta as a dynamic and attractive global city. The presence of Pantai Indah Kapuk here proves that Jakarta has a world-class tourist destination that is ready to compete and attract foreign tourists," he said. 
With collaboration between the government and private sectors, PIK Tourism Board continues to move forward in enhancing Jakarta's image as an attractive destination, while strengthening the contribution of the tourism sector to regional and national economic growth.